Consumer Switches to Online Shopping-Covid 19


Covid 19 pandemic has challenged the human race and has brought the world to a standstill, with the hospitality, travel and tourism sector being the most affected due to travel restrictions across the world and within India.

Not only that the pandemic has brought an adverse change in the buying patterns of the consumers, and the consumer is getting used to it all. 

 

Covid 19 has out further strain on all the brick and mortar businesses. There have been a clear closure of brick and mortar businesses since Jan 2020 around the world and this has led consumers to switch to online completely. 

 

COVID-19 has been a disaster for brick-and-mortar retail over the last few months. But, right now, it’s hard to measure exactly how much of an impact the global pandemic has had on the sector and now retail businesses turn their heads to Online Business shift. 

 

The beginning of the pandemic was marked by a steep fall in all and any kinds of purchases except food and medicines. 

Employee lost jobs and business revenues had a steep fall, hence making it important to focus and spend just on what’s actually needed. With the mental stability and acceptance of the situation and as stores and offices started operating, the public had a little flow of income and started trying hands more on ecommerce shopping. Another reason of increase in online shopping is the fear of exposure during physical purchasing. 

 

As per consumer trends, more and more business put in immediate and more efforts to have their online shopping websites developed with secure payment options and touch free deliveries. All businesses have been following the directives and taking strict precautions regarding COVID safety but the unavoidable never stops. 

 

Groceries, stationary, clothing, electrical, computer accessories, gadgets, demand for an ecommerce website development in all consumer centric industries rose during these months. Due to the rise in online purchasing but due to decreased productions and difficulties in transporting the goods during lockdown, deliveries have definitely been affected which is understandable. Having started in a hustle, any business takes time to get started and managed wisely in a different manner. Consumers started purchasing in categories that weren’t forecasted to see such a meteoric rise in online shopping. Consumer behaviour also changed as per the circumstances and so did their priority of items and prices they are looking for.

 

Software development companies have been building customer friendly and secure online shopping stores and CRM software development has been a great help in all industries. Even if you consider, education sector, school or university management softwares and student-parent-teacher-school relationship balanced by education CRM softwares have proved the worth of these cloud based softwares and applications.

 

The withered and surviving economy is again rising and calls for keeping up with emerging e-commerce trends to pierce through the noise, get noticed, and attract customers. This is forcing establishment of a much stronger connection between the brand and the consumer's digital experience. With so many upcoming websites in the internet market, search engine optimization services too have become a necessity for all businesses. Every addition in e-commerce activity has implications on online security, customer service, fulfillment, and how a website stands up to the increased traffic.

 

The pandemic has brought the entire world in the same sea, but the difference of the boats, ships, cruises people are sailing upon or those who drowned due to lack of any support will always be etched into history.